Established in 2010, Idea Company Sdn Bhd has built a robust network of affiliates with expertise spanning the entire agricultural value chain. Our flagship ecosystem, JustGood Group, integrates cutting-edge agricultural technology and sustainable practices to support a network of in-house smart farms (JustGood Roots) and partner farms (JustGood Farm). Together, we deliver chemical-free, sustainable crop production while harnessing technology and the skills of modern farmers for greater efficiency.
Traceability is a cornerstone of our operations, ensuring transparency from farm to fork through platforms like JustGood Grocer and JustGood Meals, offering quality and sustainability to our customers.
We create integrated systems by focusing on three core pillars: people, processes, and technologies, ensuring sustainability through a balance of people, planet, and profits.
Diverse Group with different backgrounds, skillsets, experiences .
Continued to be mapped out as we progress.
Continuously utilizing existing tools in the market as well as modifying and developing them.
Ideation and feasibility studies for building and launching start-ups / businesses.
Comprehensive support for corporate services, including HR, finance, logistics, and marketing. We provide strategic decision-making tools to drive business growth and efficiency.
Execution of business operations to help achieve business goals.
Analysing various financial, operations and digital operational models.
Our people make all the difference. We are seriously passionate about what we do, and we bring any idea to life. No idea is too small or too big.
We take a hands-on approach – we guide and demonstrate as opposed to advising how to build, operate and excel in the ecosystem.
Our team consists of experts across categories; vertically through agriculture, distribution, logistics, supply chain, sales, marketing and merchandising so we can anticipate market demands and respond to meet and exceed expectations.
Idea Company, MMU embark on smart farming partnership
KUALA LUMPUR: Sabah-based Idea Company Sdn Bhd has signed a Memorandum of Understanding (MoU) with Multimedia University (MMU) to formalise a collaboration on a smart farming programme.
The programme involves utilising farming technology to produce better yields, whilst improving the quality of life for farmers.
In a statement, Idea Company managing director Zachary Aman said the MoU signifies a unique partnership between a private entity and a tertiary institution to produce the next generation of farms and farmers. He said MMU was a strong and suitable partner for the company in their journey to further develop and strengthen the agricultural ecosystem.
https://www.nst.com.my/news/nation/2022/02/773194/idea-company-mmu-embark-smart-farming-partnership
Idea Company Sdn Bhd signs partner agreement with Hoogendoorn Growth Management for smart precision farming tech, boosting sustainable farming practices.
KOTA KINABALU: Idea Company Sdn Bhd today signed a Memorandum of Agreement (MoA) with Hoogendoorn Growth Management, formalising a partnership agreement that will proliferate the use of smart precision farming technologies for more sustainable practices and approaches in the Malaysian agricultural sector.
The MoA signing between En Zachary Aman, Managing Director of Idea Company Sdn Bhd and Mr Wierd Vonk representing Hoogendoorn, was witnessed by YB Datuk Seri Dr. Ronald Kiandee, Minister of Agriculture and Food Industries and Ms Eva Oskam, Deputy Ambassador and Head of Economic Section of the Kingdom of the Netherlands to Malaysia.
We are assisted by a team of Expert Advisors, guiding the Group on knowhows, techniques, equipment, to produce the best for our customers
Environmental Econometrician
A faculty member at Deakin Business School, an applied statistician, environmental econometrician, numerical modeller, Dr. Scott Salzman’s diverse range of interests in disciplinary and interdisciplinary fields equip him with a unique capacity to assess research problems using a disciplined approach.
Large-Scale Farm Expert
Having worked at various plantations in Malaysia and overseas, Mr Mahbob has a vastv experience in large plantation set ups and he is actively involved in various boards of Malaysia companies.
Nutrition Specialist
Pn. Rokiah Don is a nutritionist, a council member of the Nutrition Society of Malaysia, and the former Director of Ministry of Health Malaysia. She offers thorough advise on all elements of nutrition and food to promote healthier eating.